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Site Flipping

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Caleb’s LIVE Flipping Case Study Webinar

I just finished watching Caleb’s 2 hour webinar and thoroughly enjoyed it.

It was quite refreshing learning from someone as young as Caleb.

Had to turn up the audio to hear Ashley talk but no big deal.

I haven’t decided on when I’m going to start buying and selling websites but I like the method as I don’t have to do a lot of work or spend a lot of time putting together a site. This is ideal for a stay at home mom like me who doesn’t have a lot of time to begin with.

As Caleb started searching for a specific type of site during the , he pointed out reasons why he would or wouldn’t buy a potential site.
Ashley gave his pointers as well.

Caleb doesn’t hide the fact that there may be other expenses involved besides buying the site.

He also warns against buying and selling unethical sites on Flippa for obvious reasons.

During the webinar, they both encourage and take the time to answer the viewers’ questions.

Caleb lists off what should be done to a site that you purchase before you turn around and sell it for a profit.

It was great watching Caleb flip an actual site for everyone to see live on the webinar. I got to see him begin the listing process on Flippa, including the error that prevented him from listing the site at first

Hopefully the site Caleb put up gets the BIN price!

The webinar was definitely worth the price!

Note: The review above was my first review that I posted on the Warrior Forum. And if you click the link, you’ll see that same review in Caleb’s sales page lol. I was surprised to see my picture hehehe. Anyway, it was a good webinar, and no, the links are not affiliate links. I am not getting anything for putting up an honest review of the product.

Pimp My Flip

I decided to type up the review as I’m reading the content. You can visit the site I bought the package from here. It essentially teaches you how to build and develop a (free blogging script) site and then sell it for a profit.

After buying the package, I was led to the download page. Once everything was downloaded, I was left with folders that included the ebook, videos, and some plugins. So far, so good.

The first folder I looked at was labeled as the intro. I figured it would make sense to start there. I watched  the first video which explained how the author got the idea for Pimp My Flip. Then he continues a basic intro about . Next he briefly touches on the topics that he discusses in his guide. I noticed that the author talks slowly, clearly, and pauses. I’ve seen many videos where the person talks rapidly and I’d have to replay part of it more than once to understand what the person was saying.

I know there are videos to watch in the other folders but I decided to forego them and read the guide instead. On first glance, I must say that the ebook was professionally done. And yes, it is in PDF format =D. The ebook starts with a brief intro about the author as well as a few links to his own sites. Then there is a copyright notice and a nicely laid out table of contents. The ebook seems packed with a lot of info. The 6 topics are broken down further into sub-topics. Note that the ebook is 74 pages long. The main topics include how to choose a domain name, how to customize the WordPress blog templates, a section on plugins (I love WordPress plugins btw), how to create custom content, how to add other types of content to the blog, and live examples.

In the domain section, Kitwana (the author) discusses some good tips about choosing domains. He also points out some places (including screenshots) that I never heard of where you can go to get ideas for domain names. He did give a warning about using such sites that I didn’t even know about. Good tip to be aware of!

In the next section, Kitwana talks about themes. I’ve used WordPress on a number of sites for many years. Since I’ve always been a person who has to customize everything, I was thrilled about the countless places where I can get free WordPress themes. But in my own personal experience, I learned that not all templates are coded the same. When I first started poking around in the template code years ago, I was quite overwhelmed. I didn’t know anything except the basic html that I learned at my tech school. Some templates are very basic and others are very complex. Some people who code and design their templates have messy, hard-to-read code. I also found templates that had very clean, well-organized code. They even labeled each section of code.

I’ve always wanted to learn how to design templates for my own purposes as well as sell them to the public. But as much as I’d like to learn how to code my own templates, I don’t have the luxury of time on my side. While reading Kitwana’s ebook, I Googled wordpress theme generator and found a couple free ones. However, none of them seem to match the paid software that he mentions in his book. The cost isn’t steep. Pretty reasonable I think. I downloaded the trial version and will more than likely go pay for the full version. The author even suggests an idea on how to make the software pay for itself.

Having an eye-catching header for your blog is important, especially when you’re trying to sell your site. Kitwana suggested a free software that will help the graphically-challenged user create good looking headers. I’m a graphic designer myself but I can always use ideas. He also points out a tutorial for those willing to venture into using graphics software like Photoshop, also a favorite of mine.

I’m only on page 33 of the ebook and I really like it so far. It’s easy to read and Kitwana took the time to point out several very useful links to resources that will greatly help the novice site flipper. He uses screenshots which is great for us visual learners ;).

The next section discusses plugins. Since I’m a plugin freak, I figured I wouldn’t learn anything new. After all, I’m all about mods, enhancements, and customization. I may not know anything about coding my plugins, but I’m very comfortable with searching for, installing, and using them. Surprisingly enough, I did learn about some plugins that I never heard of before. Since WordPress is extremely popular and easy to use, there have been countless free as well as premium (paid) plugins out there that greatly enhance WordPress. It’s a great platform. The plugins that Kitwana discusses in his ebook are separated into 3 categories:  under the hood, look and feel, and money makers. I won’t list them here. You’d have to buy the ebook. I found several that I’m not currently using. He talks about each one and offers a direct link to where you can find said plugins. I will definitely be researching them and comparing them to other similar plugins. I always like to keep my options open.

The next section covers content. Ever heard of the cliche “Content is King!”? Well, aparently in most cases, it’s true. Writing has always come naturally for me but being a stay at home mom who homeschools her kids doesn’t allow me much time to sit down and write a ton of different articles on various niche topics. Kitwana talks about different places that you can purchase your PLR content. I’ve always been a big fan of PLR. I’ve never actually used it yet but I know the importance and usefulness of it. The list of readily accessible places he talks about has some that I’m familiar and others that I’m not. Like I said, it’s good to have options. Kitwana also goes into depth about other things that you can add to your WordPress site to make it content-rich.

What I found to be very useful was the fact that Kitwana laid out his website creation process in list-form. Then he explains each step in further detail. I bought a lot of ebooks and how to make money packages online over the past 5 years, and I would have to say that 98% of them fail to give clearly defined steps. The stuff I read in the past was filled with junk, theories, and useless information.

I’ve now come to the end of the ebook. Since it’s now 12:24 am, I’m exhausted. It would not have taken me so long to finish a 74 page ebook if I wasn’t such a big multi-tasker. Not to mention the fact that I stay home to raise my kids.

My recommendation: I give this book an A+++! It’s jam-packed with extremely useful information. Kitwana did an excellent job showing the absolute newbie (me) the ropes when it comes to getting my feet wet with site via WordPress. I know there are several other ebooks out there that also discuss sites and eventually I’ll buy them too. Even Kitwana says that it never hurts to buy ebooks and extract information from them to learn different methods of making money on the net.

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